You’ve been building for someone. Now meet them.
Here’s exactly what Claro does — and how it builds a buyer picture that no generic AI tool can replicate.
You tell Claro about your shop
Enter your Etsy shop URL or describe what you sell. No account needed for the free report — just your shop name or product category. Takes ten seconds.
Claro reads what your buyers say
Claro pulls signals from the places your buyers actually talk: Reddit communities, product reviews, forums, and related conversations across the web. Not templates. Not generic AI guesses. Real buyer language, at scale.
Claro identifies patterns
Our synthesis layer reads thousands of signals and finds what your buyers consistently say: the words they use, what drives their decisions, what stops them, and what makes them choose one shop over another.
Your report arrives
In about two minutes, you get a complete Buyer Intelligence Report: a psychographic profile of your buyer, their exact vocabulary, purchase triggers and barriers, and 10 content angles built from what they actually said.
You create content that lands
Use your report to rewrite listings, sharpen your social posts, build your brand voice, or just finally understand who you're talking to. The guessing stops here.
Where Claro gets its signals
Transparent by design. You should know exactly where your buyer intelligence comes from.
Etsy Reviews
What buyers say after they buy — the most direct signal of what they valued, what surprised them, and what they'll tell their friends.
Reddit Communities
r/EtsySellers, r/Etsy, and category-specific communities where your buyers ask questions, share experiences, and use their real vocabulary.
Product Reviews (Across Platforms)
Buyers in your category leave signals everywhere — not just on Etsy. Claro reads the cross-platform pattern to build a complete picture.
Community Forums & Discussions
Where your buyers go when they're deciding. What they compare. What they worry about. What finally tips them over to buy.
The difference is specific.
Vague output is worse than nothing. Claro never hedges.
Generic AI
“Your audience values quality and may respond to messaging around craftsmanship.”
Claro
“Your buyer Googles 'non-toxic' before she reads the price. Lead with what's in it, not what it looks like.”